You know that friend who’s always there when you’re in need? The one who shows up on time, follows through on promises, and genuinely cares about what’s going on in your life? That’s exactly what your business needs to be for your customers.

Sure, those splashy marketing campaigns and point-collecting apps might turn some heads. But keeping customers? That’s more like…

Artificial intelligence’s relentless march has sparked excitement and apprehension across the business landscape. Although early narratives often pitted human intellect against the burgeoning capabilities of machines, a more nuanced and powerful reality is emerging: the era of hybrid intelligence. This isn’t a battle for supremacy but a dynamic of symbiosis where the unique strengths of…

You can’t get big without thinking big right from the start. As an entrepreneur starting a business, it’s easy to see yourself as “the little guy.” If you do, you’ll forever stay the little guy.

Too many times I’ve seen entrepreneurs name their companies after themselves (e.g., Tom Jones, LLC). Sometimes they stretch to seem bigger (e.g., The Tom Jones Group). Sometimes it’s a “…