The relationship between continuous process improvement and business
process reengineering has been a heavily debated topic for some time. However,
these two approaches are very similar because each aims for process improvement.
They only differ in focus.
Processes and systems have parts that perform the work of the system, and
relations among the parts that define how the work should be performed.
For example, a business process has employees as its parts, and procedures
and directives as its relations. Both parts and relations must be effective
for the system to succeed in meeting its objectives. Based on systems theory,
changes in a system's relations often represent the largest potential for
improvement because the relations provide the structure in which the system
functions.
Reengineering is the "fundamental rethinking and radical redesign of
business processes to achieve dramatic improvements in critical, contemporary
measure of performance, such as cost, quality, service and speed,"
according to Hammer and Champy in Reengineering the Corporation. To achieve
such drastic improvements, a focus on relations is necessary because, according
to systems theory, relations primarily determine system performance. Thus,
business process reengineering focuses on system relations. On the other
hand, continuous process improvement seeks incremental improvements that
are not drastic, according to Masaaki Imai in Kaizen: The Key to Japan's
Competitive Success. These incremental improvements usually focus on the
individual parts of a process or system.
Based on the premise that continuous process improvement and business process
reengineering are both forms of process improvement that differ only in
their focus, there are models and prescriptions for improvement initiatives
at the end of this article.
Systems and processes: Parts and relations
There are several definitions for a system, but the most generic and practical
is that a system is a group of parts or components that work together to
achieve a common goal. For example, every person has many body parts that
combine to form the human body and its systems, which has goals such as
growth and survival. In a business organization, employees and groups work
together to achieve the organization's goals, such as higher market share
and technological leadership.
We can define a system's main elements as the "parts" that perform
the work and the "relations" that define how the work will be
accomplished. Obviously, both parts and relations are important for a system
to perform adequately. For instance, imagine a basketball team as a system.
The system parts are the players, and the relations are the way the players
work together (i.e., their "teamwork"). Both the players and teamwork
are important to the team's success. If each of the players does not understand
the fundamentals of the game, such as how to dribble the ball or shoot at
the basket, the team won't do well, regardless of how well the players work
together. On the other hand, the team will still be unsuccessful if all
players have excellent individual skills yet refuse to pass the ball or
involve other players.
The same example can be applied to business systems in organizations. A
business system, or process, must have skilled employees working together
in an effective manner. The employees or small work groups represent the
parts of the business system, and the procedures, coordination and communication
among them represent the relations. When a process is not achieving the
desired results, the traditional response is to encourage employees to work
harder and better. This represents a focus on the system's parts.
Slogans and posters such as "Do your best!" and "We're counting
on you to make a difference!" point to the individual employees as
the reason why the process is yielding poor results. Many people can testify,
this is a very frustrating situation to be caught in. Usually, the process
is broken because of the ineffective manner in which the employees are forced
to coordinate. Most employees are very limited in their power to make changes
to a process or organization.
A better and more effective response to inefficient processes is to focus
on the system's relations. Alter the work flow, eliminate activities, collocate
personnel or make similar changes. The recent field of systems thinking
emphasizes this point strongly. One of the first systems thinkers, Jay Forrester,
states in his groundbreaking 1961 book, Industrial Dynamics, "We can
expect that the interconnections and interactions between the components
of the system will often be more important than the separate components
themselves." In The Fifth Discipline, author Peter Senge builds upon
this idea by stating that the leverage for change or improvement of a system
is found in the structure, or relations, of the system. In systems thinking,
relations themselves tend to take on their own identity.
The change continuum
Two common phrases that are often interpreted as separate approaches, business
process reengineering and continuous process improvement, are actually similar
in nature. Both involve change and improvement. However, the focus of each
is different. Continuous process improvement primarily focuses on the parts
of a system or process, while business process reengineering primarily focuses
on the relations. For instance, if a company only retrained its employees
(a focus on parts), it would most likely not be called business process
reengineering. Conversely, if a company rearranged a process so that activities
occurred differently and eliminated 50 percent of the labor (a focus on
relations), it would most likely not be called continuous process improvement.
Figure 1 shows a spectrum for rates of change. At one end is status quo,
which involves no change, and at the other end is reengineering, which involves
drastic change. In the middle is continuous improvement, which represents
minor change. Based on the systems theory that the leverage for major change
is in a system's relations, drastic changes using reengineering involve
changing system relations.
Models for focusing improvement efforts
At a fundamental level, if we define system complexity as a measurement
of the amount of relations present in a system, we can establish a model
for focusing efforts to improve a system. For instance, using the basketball
team example from earlier, the team can be considered a complex system because
of the many relations that exist among players. Although a basketball team's
score is just the addition of all the players' scores, players influence
and affect each other such that each player's score is partially a function
of the system's relations. In other words, one player's score depends on
the relations with other players. In a complex system, relations dominate
and have a substantial affect on the system's success.
At the opposite extreme, a golf team represents a simple system because
no relations exist among players. The golf team's score consists of all
the players' scores, but in golf, each player does not normally influence
or affect the other players. Each player's score is independent. In a simple
system, the system's individual parts dominate and primarily determine the
system's success.
To improve a basketball team or any other type of complex system in which
the relations dominate, the focus must be primarily on the relations. Conversely,
to improve a golf team or any type of simple system in which the individual
parts dominate, the focus must be primarily on the individual parts. Figure
2 illustrates this model. The X in the figure represents ineffective efforts.
For complex systems, we can extend this model to incorporate business process
reengineering and continuous process improvement. Figure 3 serves as a guide
for improvement initiatives of complex systems in which the system is influenced
by both parts and relations. Again, the X in the figure represents ineffective
efforts.
For instance, consider the traditional engineering company that is organized
by functions. Generally, work flows from design to planning to manufacturing.
An individual within each functional area does his or her portion of the
work and throws the work "over the wall" to the next step in the
process. This is a complex system. Now, suppose that this process is producing
unsatisfactory results. If the company were simply to improve each functional
area separately, this improvement effort would be focused on the system's
parts. The positive results would be minimal.
In fact, in this example, the results are often worse. As each functional
area attempts to optimize its portion of the process, the total process
becomes suboptimized and more confusing to those participating. However,
if the company improved the process by collocating personnel from each of
the separate functional areas and changing the reward program, this improvement
effort would focus on the system's relations and would produce better results.
Enhanced communication and team appraisals would represent new relationships
among team members.
In this example, as in many process improvements, the major problems are
not with the employees. The employees are simply acting in accordance with
the system that they are in. They do not communicate often because they
are isolated and working with different standards. In addition, the reward
program may encourage individual effort as opposed to team success. The
real problem lies in the system structure of separating employees who need
to share critical and timely information. Change this structure, and the
process will generate new results.
The models shown in figures 2 and 3 are summarized in the following bulleted
lists, which also include simple prescriptions to facilitate improvement
initiatives.
Focus on individual parts (i.e., employees and small work groups) of a system
or process when:
Minimal improvements are desired.
Relations cannot be changed.
The system is simple and does not
have many relations.
How to focus on parts:
Educate employees about the process
of which they are a part.
Train the employees in the necessary
skills for their activities.
Show employees their spans of control.
Ensure that all employees are receiving
necessary resources.
Focus on the relations (i.e., procedures, coordination and communication)
of a system or process when:
Major improvements are desired.
Improvement of individual parts
has yielded minimal results.
The system is complex and dominated
by relations.
How to focus on relations:
Re-evaluate process objectives.
Eliminate as much handling of the
product as possible.
Eliminate buffer inventories between
activities.
Establish teams that include all
necessary disciplines and cross-train members.
Flowchart the process with participation
from all team members.
Model the process on a computer
using simulation software.
Know where to focus
Any process or system is composed of individual parts that perform the work
of the system, and relations that describe how the work should be accomplished.
In complex systems that contain many parts and relations, the relations
typically determine the system's performance. Therefore, improvement efforts
that seek drastic improvements should focus on the relations. This is typically
called business process reengineering. If small improvements are desired
in a complex system, then the efforts should focus on improving the system's
individual parts. This is typically called continuous process improvement.
If the system is simple, the only way to achieve improvement is to focus
primarily on the individual parts because very few relations exist.
About the author
J. Chris White is the manager of total quality management for Serv-Air
Inc., which is a division of Raytheon E-Systems, a company that specializes
in aircraft maintenance and modifications, as well as information systems
integration. White has recently authored two articles on the subjects of
systems theory and process simulation, and is contributing to the book Strategic
Quality Management.