I developed and validated quality management diagnostic profiles through research conducted on 77 companies. These profiles are just one in a suite of strategic and dynamic tools that recognize that quality management is dynamic, complex in nature and can’t be easily represented in a sequential or linear manner as described by current models. Five elements make up the quality management diagnostic profiles (see Figure 1):
1. Lack of senior management commitment
2. Lack of operational influence
3. Ineffective tactical translation of strategy
4. Middle management isolation
5. Need to increase deployment consistency

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