(Jossey-Bass/Wiley: Hoboken, NJ) -- The Future of Value: How Sustainability Creates Value Through Competitive Differentiation, by Eric Lowitt (Jossey-Bass, 2011) reveals what it takes for companies to grow and outperform the competition in today’s growth-constrained, sustainability-conscious world. The author shows leaders how to use sustainability as a powerful, pragmatic lens to enhance business performance. He also explores how to craft and oversee a portfolio of effective tools, develop competitive strategies, and adjust value chain activities, talent management practices, and corporate policies to help organizations execute powerful sustainability strategies.

Lowitt provides a systematic, yet instantly familiar, model all companies can use to connect sustainability with their growth and competitive strategies. In this way, the author shows leaders how to shape, color, and own the future of value.

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