Digital technologies have reached a tipping point. Enterprises are moving from a focus on process automation to entire business models built on and driven by digital technologies. The development and convergence of myriad digital technologies such as the internet, cloud, mobile, big data, artificial intelligence, virtual reality, and the internet of things (IoT) is changing the way people live and the world works.

People are becoming digital consumers. They are spending ever-more time online and on mobile devices—socializing, gaming, and consuming digital entertainment, but also managing almost every aspect of their lives. Consumers are spending more money online, and this is more than a bit of online shopping. It’s hard to think of any area of our daily lives that doesn’t involve a digital experience.

Business is also being transformed by digital technologies. More B2B sales are being made on digital platforms. New digital business models are disrupting entire industries and changing the way we work. In every sector, there are technology startups plotting the way to become the next Airbnb, Uber, or Amazon. The potential for business transformation can’t be overstated.

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