Sponsored Content

There are many paths for organizations to become good, sustainable, low-footprint citizens of the business world. Production processes can be redesigned to be more efficient, corporate campuses can be located so as to reduce employees’ dependence on fossil fuels, and buildings can be built with energy efficiency in mind—and consumers are paying attention.

According to findings from the 2015 Cone Communications/Ebiquity Global CSR Study, nine out of 10 consumers expect companies to operate responsibly, addressing social and environmental issues. Global consumers also revealed that they act on those expectations when making purchases. Eighty-four percent of consumers globally say they seek out responsible products whenever possible, though 81 percent cite availability of these products as the largest barrier to not purchasing more.

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