The manufacturing community has long struggled with finding skilled workers, citing, among other things, the misconceptions that manufacturing jobs underpay, are monotonous, and involve working in dirty factories. With the adoption of Industry 4.0—automation and robotics—the issue is as much about raising awareness and creating interest for high-tech careers in advanced manufacturing as it is about changing perceptions.

That’s why manufacturers should become more involved with their local schools. According to Bill Padnos, workforce development manager with the National Tool and Machining Association, 64 percent of high school students choose their careers based on their interests and experiences. Engaging with students via factory tours, educational programming and interactive contests raises awareness in ways that will help to fill the future talent stream. Plus, the more your region knows about manufacturing, the easier it is to get people interested in manufacturing careers.

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