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CBC Study Cites Overall Customer Satisfaction Tied to Employee Loyalty

Marketplace Chaplains offers strategy to address the latter

Marketplace Chaplains USA
Mon, 02/13/2012 - 09:30
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(Marketplace Chaplains USA: Plano TX) -- A recent corporate business council (CBC) study shows that customer satisfaction is often driven by employee loyalty to the company. Many organizations like banks, automotive dealers, and moving companies have found that having a Chaplain Care Team is a unique and innovative strategy that helps them achieve this elusive goal.

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CBC study organizers say there is a clear link between employee and customer satisfaction. “Employee satisfaction leads to added value and service, which produces customer satisfaction,” the study concludes.

Gina Meade, director of human resources for First Southern National Bank with several locations in the Southeast, says having Marketplace Chaplains has been a huge help for her growing company. “Marketplace Chaplains have been an integral part of First Southern National Bank’s culture, providing an invaluable service to our team members and customers in our customer-driven business,” says Meade.

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