(Gartner: Stamford, CT) -- By 2014, fewer than 30 percent of business intelligence (BI) initiatives will align analytics completely with enterprise business drivers, despite alignment being the foremost BI challenge, according to Gartner Inc. Cloud offerings will account for just 3 percent of BI revenue by 2013, despite every major BI platform vendor presenting one. In addition, Gartner analysts said that by 2013, BI initiatives will be based on an organizational model that strikes a balance between centralized and decentralized delivery.

“The immediate future of the BI landscape is one of a disconnect between marketing hype about pressing challenges on the one hand and reality on the other,” says Andreas Bitterer, research vice president at Gartner. “The need for analytics does not match most organizations’ skill requirements; vendor hype for cloud-based BI is not reflected in revenue and customer adoption, and there is a struggle between centralized and decentralized organizational models of BI delivery.”

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