Editor’s note: This article continues the series exploring structured innovation using the TRIZ methodology, a problem solving, analysis, and forecasting tool derived from studying patterns of invention found in global patent data.

Belinda started the My Executive Council (MEC) meeting on an upbeat note. She reiterated that during the last meeting, the council members’ minds had been opened to exploring other areas for possible TRIZ application.

They had discussed strengthening an environmental management system by applying TRIZ principles. She then told the group how she became acquainted with using TRIZ principles to develop eco-friendly products and asked if anybody had new ideas or examples of how they had applied TRIZ since their last meeting.

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