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here is a stereotype of the creative person who chafes at standards, convinced that any sort of process-driven continuous improvement will have a negative effect on how his work is performed. This creative person can be a designer, marketing professional, salesperson, machinist, or  doctor. The prevailing belief with such people is,“Work is art; begone with your talk of process.”

So it is a surprise to find exactly the opposite sentiment stated quite strongly by one of the grand master musical composers of the past century, Igor Stravinsky, who wrote in Poetics of Music in the Form of Six Lessons (Harvard College, 1942):

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