(Best Practices LLC: Chapel Hill, NC) -- Key opinion leaders (KOLs) possess a credibility earned through experience and their relationships in their therapeutic area. As a result, KOLs can serve as natural resources for pharmaceutical companies for generating market interest and providing knowledge about specific drugs.

In the ever-changing business environment that all life sciences companies face, it is crucial that executives make proper decisions about utilizing and managing the KOLs with whom they work.

Executives must constantly examine their structure and processes to find improvements for working with their KOLs. Best Practices LLC now offers its newest thought-leader service, which provides access to hundreds of best practices in KOL utilization and management.

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