(FARO: Lake Mary, FL) -- FARO Technologies, a global provider of portable measurement and imaging solutions, has launched the Real Men Wear Pink campaign, which includes an online message board to raise money for breast cancer research. Visitors to the board are invited to add their name and message in support of finding a cure for the disease. FARO will donate $5 to charity for each message received. The company joins a growing number of U.S. manufacturers in the fight against breast cancer.

“Everybody knows someone who has been diagnosed with or impacted by breast cancer, and we as manufacturers are no different,” says Kimberly Roman, FARO’s director of marketing for the Americas. “Our goal for this campaign is obviously to generate donations for an important cause. We also want to show that even the manufacturing industry, with its hardened and tough image, has a soft spot to help cure those affected by this terrible disease.”

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