In today’s highly competitive business climate, creativity can no longer be limited to artists and inventors. The marketplace is changing rapidly, and in the words of Intel Chairman, Andrew Grove, companies must “adapt or die!” Every organization needs people—at every level—who can bring new ideas to the table. People who can come up with new uses for old products... new techniques to close sales... new methods for increasing productivity... or, in this era of downsizing, new ways to do more with less.

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