Boris Babic

Boris Babic is an assistant professor of decision sciences at INSEAD.

Mon, 08/30/2021 - 12:03
Hidden Hazards of Smart Device Medical AdviceDespite their increasing accessibility to consumers, healthcare apps have yet to generate much interest from regulators
Mon, 08/30/2021 - 12:03
For many of us, our electronic device can be a communications lifeline, entertainment system, and professional networking hub. If trends continue, it may become our health advisor as well. Direct-to-consumer (DTC) medical apps are a growing segment…