Boris Liedtke

Boris Liedtke is a distinguished executive fellow at INSEAD’s Emerging Markets Institute.

Mon, 06/17/2019 - 12:02
Big Food Is Ripe for a RevolutionThe wine industry shows how eco-friendly production can benefit both companies and consumers
Wed, 11/20/2019 - 12:01
In May 2019, a California jury found Monsanto’s weed killer, Roundup, to be a “substantial factor” in the cancer suffered by a couple and ordered the U.S. agrochemical company to pay them $2 billion in damages. This was the third and largest verdict…
Automakers, Don’t Listen to Henry FordTo succeed in diverse markets, car manufacturers should invest in alternatives
Mon, 06/17/2019 - 12:02
‘Any customer can have a car painted any color that he wants,” said Henry Ford in 1909, “so long as it’s black.” Ford’s strategy of standardization and efficiency made a runaway success of the Model T car and built Ford Motor Co. into one of the…