Jaynie L. Smith

CEO, consultant, speaker, author

Jaynie L. Smith is the CEO of Smart Advantage Inc., a marketing/management consultancy which helps businesses find their competitive advantages. She frequently serves as keynote speaker and has appeared on many business news TV programs. Smith offers business advice as the radio host of Mind Your Biz Today South Florida’s only business radio station. She is the author of Relevant Selling (Executive Suite Press Inc., 2012) and Creating Competitive Advantage (Doubleday Currency, 2006).

 

Mon, 04/30/2012 - 10:25
Do Businesses Know What Their Customers Want?Research shows 90 percent do not
Mon, 04/30/2012 - 10:25
What customers value most changes constantly, and the pace of change has increased exponentially with the economic recession. One year ago people were looking at the financial stability of a company before purchasing its products, according to…