Jon Picoult is the founder of Watermark Consulting and author of “From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans” (McGraw-Hill, Nov. 3, 2021).  A noted authority on customer and employee experience, Picoult is an acclaimed speaker, as well as an advisor to top executives at some of the world’s foremost brands. He helps organizations impress their customers and inspire their employees, building loyalty in both the marketplace and the workplace.  Picoult earned an A.B. degree in cognitive science from Princeton University and M.B.A. in general management from Duke University.